JOB DESCRIPTION
We’re looking for an E-Commerce Copywriter and Content Manager to join our team in our office located in DUMBO, Brooklyn. In this role, you will edit and write compelling, pitch-perfect, SEO optimized e-commerce driven copy for our website, email newsletter, product descriptions, maker bios, digital advertising and other marketing initiatives. You will be a key player in evolving the brand, ensuring visual and voice consistency across all channels. The ideal candidate is both a big picture thinker and problem solver, as well as someone who knows that, as the saying goes, God is in the details. In other words, you can come up with genius ideas and carry them through to completion. You are smart, funny, organized, collaborative and enjoy wearing many hats. Oh, and you love food and tasting things on little wooden spoons.
JOB RESPONSIBILITIES
+ Write e-commerce brand content for: email campaigns, homepage, landing pages, social media feeds, product descriptions, maker bios, blog posts and other marketing initiatives
+ Oversee social media writing, particularly Instagram.
+ Collaborate with the marketing and creative team to conceptualize and execute campaigns, launches and other projects as needed
+ Work closely with the marketing and creative team to maintain editorial calendar and ensure production of all of the above
+ Master and hone the Mouth voice and ensure consistency across all assets
+ Use best practices across the board, including SEO, hashtags, etc.
+ Monitor, analyze and report on progress using relevant data tools, etc.
+ Create and maintain reference databases for key projects including subject lines, language documents and product naming
+ Maintain e-blast and content calendar
REQUIREMENTS
+ 5+ years in a copywriting and/or social media role; e-commerce experience is highly desirable
+ Experience posting for social media accounts
+ Deep familiarity and expertise with best SEO practices
+ You know the difference between a compelling subject line, witty social caption and a conversion-driven e-commerce product description
+ You’re deadline-driven, highly organized, with an obsessive attention to detail
+ You are obsessed with KPIs such as open rates, click-to-open rates, social engagement and more
+ Bonus points for familiarity with operating within a CMS platform, basic knowledge of HTML, tech savvy.